Josh Millrod
710 Leonard St Apt 3
Brooklyn, NY 11222
(631) 338-3240
josh(at)joshmillrod(dot)com

WHY ME?

I have a passion for creating unique strategies for unique situations. I’ve worked on SEO campaigns for clients ranging from Brooklyn hipsters trying to build blog traffic to Fortune 500 companies wanting to give their customers “more manly” search results. I’ve optimized popular CMS’s and rebuilt sites from the ground up. I’ve learned that no two SEO campaigns are alike and that SEO strategy is an art form. Only lazy search marketers pretend that there are tried and true methods.

EMPLOYMENT

thehappycorp global
Digital Strategist
May 2008 - Present
Clients: Old Spice, MoMA, Illuminated World, Certified Mail (now Datamotion)

• Wrote strategy briefs and oversaw their execution for marketing campaigns
• Consulted on SEO best practices for IA and coding for new site builds
• Lead keyword and market research projects
• Rebuilt Wordpress, static HTML and flash sites using SEO best practices
• Conducted link research and built links for clients' sites
• Authored and managed Google AdWords campaigns
• Used Google Analytics and Google Website Optimizer to track site performance and optimize user experience
• Managed social media promotion campaigns

Impose Magazine
SEO Consultant
April 2008 to Present

• Taught staff SEO best practices for online journalism including headline and copy writing and creating effect meta-description tags
• Optimized Wordpress CMS to increase overall site rankings and page specific rankings

Manhattan Professional Group
Marketing Assistant
August 2007 - May 2008

• Optimized website and coded basic content which doubled backend conversions and raised homepage conversions to 60%
• Increased overall profitability by over 400% between August and November
• Authored and managed a Google Adwords Campaign
• Wrote email copy for blasts, newsletters and a retention program
• Researched and wrote reports on business topics
• Compiled and analyzed demographic data to inform marketing initiatives

Fanatical Marketing
Marketing Assistant
June 2007 - August 2007
Clients: Sony BMG and UBL

• Researched potential online affiliates and coordinated outread for Sony's Musicbox video player
• Analyzed campaign effectiveness using Media Metrix

Drillteam
Marketing and Research Intern
June 2007 - August 2007
Clients: Target, Nestle, Virgin Mobile, Virginfest and Neimann Marcus

• Wrote copy for activities to energize online teams to promote products
• Researched target markets for new initiatives
• Prepared campaign PowerPoint presentations for clients

Girlie Action Media and Marketing
Intern
February 2007 - May 2007
Clients: Wu-Tang Clan, They Might Be Giants and Microsoft Zune

• Assisted with PR campaigns by writing and editing press releases
• Researched targets for press and marketing outreach.

TESTIMONIAL

I can say in all confidence, Josh will be one of the best assets for any company he works with. His versatility, both in actual copywriting and in his capacity for developing unique, powerful, and very useful business strategies, is incredible.

Within the first two weeks he was working for me, he increased our back-end conversion rate by over 200%... and that was before he had an intimate knowledge of our offer!

He is an excellent direct marketing copywriter for the Internet (sales letters, email blasts, etc.), creating sales letters that have converted as high as 15%.

And in the case that he has no experience in a specific skill, he can pick it up in no time at all. Believe it or not, I really don't have anything bad to say about him. Deciding to work with Josh is a no-brainer.

Mitch Van Dusen
Director Of Marketing
Manhattan Professional Group

EDUCATION

Bachelor of Music in Trumpet Performance and Certificate in Journalism
Indiana University, Bloomington, IN
Graduated December 2006

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