Josh Millrod Resume More Info Contact

Josh Millrod
SEO Genius, PPC Mastermind and SMO All-Star
710 Leonard St Apt 3
Brooklyn, NY 11222
(631) 338-3240
josh(at)joshmillrod(dot)com

QUALIFICATIONS

I’ve worked on SEO, grassroots, social media, viral, brand, PPC and direct marketing and promotion campaigns for clients ranging from gangster rappers to Fortune 500 companies. My experiences have forced me to develop an acute sense for the language and strategies appropriate for a wide variety of clients.

EMPLOYMENT

thehappycorp global
Digital Strategist
May 2008 - Present
Clients: Old Spice, MoMA, Illuminated World, Certified Mail (now Datamotion)

  • Wrote strategy briefs and oversaw their execution for marketing campaigns
  • Consulted on SEO best practices for IA and coding for new site builds
  • Lead keyword and market research for rebranding projects
  • Rebuilt sites using SEO best practices which lead to increased search ranking and traffic
  • Authored and managed Google AdWords campaigns and landing page copy
  • Used Google Analytics and Website Optimizer to track site performance and optimize user experience
  • Used social media to promote an ongoing events series for MoMA
  • Converted PSDs to html for landing pages and email templates

Manhattan Professional Group
Marketing Assistant
August 2007 - May 2008

  • Wrote and managed online pay-per-click ad campaign with ads performing well above industry standards
  • Wrote email copy for blasts, newsletters and a retention program with high open and click-thru rates
  • Optimized website and coded basic content which doubled backend conversions and raised homepage conversions to 50%
  • Researched and wrote in-depth reports on business topics
  • Compiled and analyzed demographic data to streamline marketing initiatives
  • Over the course of three months, my main project (http://www.thesuccessleague.com) generated over $140,000, which is a more than 400% increase over previous quarters.

Fanatical Marketing
Marketing Assistant
June 2007 - August 2007
Clients: Sony BMG and UBL

  • Researched potential online affiliates and coordinated outread for Sony's Musicbox video player
  • Analyzed campaign effectiveness using Media Metrix

Drillteam
Marketing and Research Intern
June 2007 - August 2007
Clients: Target, Nestle, Virgin Mobile, Virginfest and Neimann Marcus

  • Wrote copy for activities to energize online teams to promote products
  • Researched target markets for new initiatives
  • Prepared campaign PowerPoint presentations for clients

Girlie Action Media and Marketing
Intern
February 2007 - May 2007
Clients: Wu-Tang Clan, They Might Be Giants and Microsoft Zune

  • Assisted with PR campaigns by writing and editing press releases
  • Researched targets for press and marketing outreach.

EDUCATION

Bachelor of Music in Trumpet Performance and Certificate in Journalism
Indiana University, Bloomington, IN
Graduated December 2006

 

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